Despite increasing competition from new media platforms, print newspaper advertising still has a place in today’s society, and what’s more, it's still effective... More
Nielsen's global survey on Trust, Value and Engagement in Advertising finds that Australians trust newspapers more than any other media. More
Community newspapers and their websites are hyper-local. And as a result, they are able to target their region like no other medium as this Canadian study revea... More
Comprehensive research from the NMA UK looking into all aspects of automotive advertising in press - from crafting an effective creative to understanding how co... More
See how newspapers hold their drink during the the festive season, offering brands an adaptable and powerful platform during a crucial retail period. More
Research from the Canadian Newspaper Association (CNA) shows that Canadians engage with both traditional and online newspapers. More
According to this US study from the Newspaper Association of America, most consumers rely on press ads as an essential shopping tool. More
Research from New Zealand's Newspaper Advertising Bureau compared the performance of newspaper inserts against unaddressed mail. More
Ad revenue data show Australian newspapers outperform UK & US with key ad categories posting strong growth. Read more.
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