Copy of Vodafone "iPhone summer apps" newspaper ad
(809k, JPG format)
In papers, December 1
Vodafone informs readers of the hottest iPhone apps this season on the first day of Summer.
Vodafone ran a full-page ad in both major national and metropolitan broadsheets to inform iPhone users of the range of apps that may prove to be useful this summer.
This advertisement, which follows the clean format of Vodafone's first apps press ad, allows consumers to easily absorb information about each application without fighting through clutter.
Learn more about the strategic role of Conveying Information with examples of how it has been applied in newspapers.
