Newspaper Locator

The Northern Star (Lismore/Northern Rivers)

Published: Monday, Tuesday, Wednesday, Thursday, Friday, Saturday.

Cover Price: Mon-Fri: $1.20, Saturday: $1.80, Sunday: $0.00 

Website: www.northernstar.com.au

Contact Newspaper: Sales support

  Production support



Circulation

 

 Weekdays Saturday Sunday
11,211 19,557 -

Readership
  Weekdays Saturday Sunday
Total 33,000 47,000 -
Sex      
Male 48% 51% -
Female 52% 49% -
Age      
14 - 17 7% 7% -
18 - 24 4% 5% -
25 - 34 10% 9% -
35 - 49 22% 28% -
50 - 64 28% 28% -
65+ 29% 23% -
Working Status      
Professional/Management 10% 10% -,-
White Collar 15% 17% -
Skilled/Semi/Unskilled 26% 29% -
Home duties 10% 7% -
Retired 26% 20% -,-
Students/Not Working 10% 13% -
Main grocery buyer      
Main grocery buyer 52% 58% -

CIRCULATION

Source: Audit Bureau of Circulations (ABC). Average Net Paid Sales for June 2011 (metro and larger regional titles) / January-June 2010 (other regional titles).

mX circulation: CAB Oct10 - Mar 11

NB: Where weekend editions' circulation figures incorporate both Saturday and Sunday circulation, the combined circulation figure appears in the Saturday column.

NB2: Some Monday-Saturday newspapers report Monday-Saturday but not Monday-Friday circulation. In such cases the figure in the Monday-Friday column refers to the Monday-Saturday circulation.

NB3: For Monday-Saturday newspapers that do not report separate weekday and Saturday circulation, the Monday-Saturday circulation figure appears in both the Weekday and the Saturday column.

* Source CAB Audit Sept 09

** Publisher's claim (mX and Daily News;Tweed Heads)

^ CAB Audit April to September 2010

~ Source for M/Tu/Th/Fri circulation data is from the Publisher. Wed/Sat data is CAB Audit April to September 2010.


READERSHIP

Sources: Roy Morgan Research. June 2011

NB  The readership figures for each APN ARM masthead are based on its APN ARM total distribution area (TDA); data relates to the period ending December 2011.

NB2: mX readership data is sourced from Nielsen Media Research, Panorama National (Jul10-Jun11, Survey 5)

Panorama Working Status Descriptors for mX titles:

* Professional/Management = Managers/Administrators + Professionals

** White Collar = Upper White Collar + Lower White Collar

*** Skilled/Semi/Unskilled  = Trades & Related + Plant & Machine Operator/Driver + Labourers & Related

**** This figure for mX covers all people age 50+

NB3: The occupation/working status figures do not total 100% as people who do not work, or are not seeking work, have been excluded.

NB4: Where weekend editions' readership figures incorporate both Saturday and Sunday readership, the combined readership figure appears in the Saturday column.

NB5: Gold Cost Bulletin readership figures are filtered to Queensland only.

NB6: Tweed / Gold Coast and Coffs Harbour markets for APN ARM: As of Dec 2011, business model has shifted to provide digital daily news from M-F; supported by weekly print editions on Saturday.  Daily News (APN ARM) weekday data measures digital readership, and Saturday data draws from printed newspaper readership. 

PUBLISHED RATES

All advertising rates effective 1st July 2009 to 30th June 2010, inclusive of GST and current at the time of publication.

The rates provided for use within the facts pages and used for the Schedule Generator are based on common column centimetre formats and are approximations only, with the intention that they be used solely as a guide during the media planning process.

Publishers reserve the right to amend rates without notification. Rates have not been calculated to modular formats. Rates are based on the casual level for early general news (EGN)/run of paper (ROP) and do not account for special placement, whether loaded or for appearance within sections.

The Newspaper Works always recommends that you contact newspaper publishers as early as possible in the planning process to discuss how newspapers can deliver to your campaign objectives.

Contact the newspaper

For phone numbers and further information please visit the publisher webpage.
The Northern Star (Lismore/Northern Rivers) Masthead Logo

About the paper

Introduction

As the only daily newspaper dedicated to the dynamic population of Lismore, and the surrounding Northern Rivers region in NSW, The Northern Star plays a major role in the community. Lismore is the tourism gateway for the region and home to a diverse range of growth industries.

The Northern Star also plays a critical role as a leader and focuses strongly on providing a voice for its readers while keeping them up-to-date and informed. The newspaper is highly regarded by its audience for its quality reporting and is seen as their primary source for local, national and international news.

Catering to a wide range of reader interests, the newspaper features editorial and sections on sport, property and rural news, health, entertainment and travel – keeping the community and readers alike involved in their newspaper.