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    <title>The Newspaper Works RSS News Feed</title>
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      <title>KFC gets tactical</title>
      <link>http://www.thenewspaperworks.com.au/news/kfc-gets-tactical</link>
      <description>The perfect platform for this clever tactical ad.</description>
      <pubDate>Tue, 26 Mar 2013 14:20:00 GMT</pubDate>
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      <title>Dan Murphy’s online ordering</title>
      <link>http://www.thenewspaperworks.com.au/news/dan-murphy-s-online-ordering</link>
      <description>Newspapers used to target brand followers, as Dan Murphy's advertise the launch of 'Click &amp; Collect'.</description>
      <pubDate>Tue, 26 Mar 2013 13:36:00 GMT</pubDate>
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      <title>Spotlight on regional NSW</title>
      <link>http://www.thenewspaperworks.com.au/news/spotlight-on-regional-nsw</link>
      <description>By increasing affinity and reappraisal of a 'holiday at home', Destination NSW look to the future.</description>
      <pubDate>Tue, 26 Mar 2013 13:16:00 GMT</pubDate>
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      <title>Turf Club gets playful</title>
      <link>http://www.thenewspaperworks.com.au/news/turf-club-gets-playful</link>
      <description>Image generates broader appeal beyond racing fans.</description>
      <pubDate>Tue, 26 Mar 2013 12:11:00 GMT</pubDate>
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      <title>Theme parks offer fun</title>
      <link>http://www.thenewspaperworks.com.au/news/theme-parks-offer-fun</link>
      <description>Newspapers offer good value for families at Easter and beyond.</description>
      <pubDate>Tue, 26 Mar 2013 11:56:00 GMT</pubDate>
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      <title>Inspiring recruitment ad</title>
      <link>http://www.thenewspaperworks.com.au/news/inspiring-recruitment-ad</link>
      <description>Clever strategy that piques the curiosity of not just candidates, but potential clients.</description>
      <pubDate>Tue, 26 Mar 2013 11:40:00 GMT</pubDate>
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      <title>Statement on Media Regulation</title>
      <link>http://www.thenewspaperworks.com.au/news/statement-on-media-regulation</link>
      <description>The Newspaper Works chief executive Tony Hale: statement on government's withdrawal of media law reforms.</description>
      <pubDate>Thu, 21 Mar 2013 15:11:00 GMT</pubDate>
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      <title>Media Regulation</title>
      <link>http://www.thenewspaperworks.com.au/news/media-regulation</link>
      <description>Statement from The Newspaper Works on Senator Conroy's proposed media law reforms.</description>
      <pubDate>Wed, 13 Mar 2013 10:12:00 GMT</pubDate>
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      <title>Sorting your Super</title>
      <link>http://www.thenewspaperworks.com.au/news/sorting-your-super</link>
      <description>A fresh approach to superannuation could have benefits.</description>
      <pubDate>Tue, 12 Mar 2013 11:26:00 GMT</pubDate>
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      <title>Dove does it differently</title>
      <link>http://www.thenewspaperworks.com.au/news/dove-does-it-differently</link>
      <description>With a message relevant beyond women, Dove is expanding their reach in newspapers.</description>
      <pubDate>Tue, 12 Mar 2013 11:00:00 GMT</pubDate>
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      <title>New Numbers from Myplates</title>
      <link>http://www.thenewspaperworks.com.au/news/new-numbers-from-myplates</link>
      <description>Newspapers help to drive traffic to consumer goods sites.</description>
      <pubDate>Tue, 12 Mar 2013 10:45:00 GMT</pubDate>
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      <title>Be Natural courts couponers</title>
      <link>http://www.thenewspaperworks.com.au/news/be-natural-courts-couponers</link>
      <description>Not everyone wants to use mobile technology to access a benefit or discount.</description>
      <pubDate>Tue, 12 Mar 2013 10:29:00 GMT</pubDate>
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      <title>WIN makes a statement</title>
      <link>http://www.thenewspaperworks.com.au/news/win-makes-a-statement</link>
      <description>Broadcast media rely on the reach and trusted adviser status of newspapers, to help them achieve their own business objectives.</description>
      <pubDate>Tue, 12 Mar 2013 10:05:00 GMT</pubDate>
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      <title>Big news in car ads</title>
      <link>http://www.thenewspaperworks.com.au/news/big-news-in-car-ads</link>
      <description>BMW and Volvo find space to show off.</description>
      <pubDate>Wed, 06 Mar 2013 11:02:00 GMT</pubDate>
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      <title>Bundy helps local recovery</title>
      <link>http://www.thenewspaperworks.com.au/news/bundy-helps-local-recovery</link>
      <description>Brand personalisation for a good cause.</description>
      <pubDate>Wed, 06 Mar 2013 10:46:00 GMT</pubDate>
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      <title>AFL off and running</title>
      <link>http://www.thenewspaperworks.com.au/news/afl-off-and-running</link>
      <description>Different strategies can generate a different response.</description>
      <pubDate>Wed, 06 Mar 2013 10:27:00 GMT</pubDate>
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      <title>You got issues?</title>
      <link>http://www.thenewspaperworks.com.au/news/you-got-issues</link>
      <description>The straight talking approach. Newspapers offer a relevant context in which to tell your side of the story.</description>
      <pubDate>Wed, 06 Mar 2013 10:13:00 GMT</pubDate>
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      <title>NSW Health says enough</title>
      <link>http://www.thenewspaperworks.com.au/news/nsw-health-says-enough</link>
      <description>Focusing on the influence of alcohol reveals the truth.</description>
      <pubDate>Wed, 06 Mar 2013 09:33:00 GMT</pubDate>
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      <title>Not hard to find customers</title>
      <link>http://www.thenewspaperworks.com.au/news/not-hard-to-find-customers</link>
      <description>Advertising their brand outside of the digital sphere, makes it easier to find the perfect gift.</description>
      <pubDate>Tue, 05 Mar 2013 17:40:00 GMT</pubDate>
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      <title>Santa Vittoria wets appetite</title>
      <link>http://www.thenewspaperworks.com.au/news/santa-vittoria-wets-appetite</link>
      <description>Newspapers and the art of water.</description>
      <pubDate>Tue, 05 Mar 2013 16:48:00 GMT</pubDate>
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